Wednesday, April 24th, 2024
Your online Affiliate Marketing blog is now your lifeline. You’ve spent countless hours on defining your niche, on writing keyword enriched content, and made it look appealing to the masses. Despite this effort, what you?re still lacking is traffic, as it just trickles in like a leaky faucet, this because of poor SEO, resulting in nonexistent search engine rankings.
So what you need is to tweak, to find the fixes that will help you improve on this ranking, to bring better targeted traffic to your site.
There are steps, this as outlined by a variety of SEO experts, certain guidelines that you can take, to effectively elevate your site?s profile, brand, or concern.
This to appear higher in the organic search rankings, than you currently are.
What this can result in for Affiliate Marketers is Graceland, more focused visitors to your blog, based on using specific keywords on your niche enriched content.
Where Is The Traffic…?
It all begins with building a better framework for your blog.
Once your much sought after visitors do begin to discover your blog, this because of better SEO rankings, they however quickly leave without a trace, within seconds.
They don’t bother to stick at first glance of your blog. The reasons for this, may be because of poor or outdated content, so your bounce rate is through the roof.
Search Engine Friendly?
Getting more traffic is often a two pronged approach, as you need to serve two masters.
What you need is to attract the search engines bots to index your blog, while constantly providing superior content to attract and appease your readers.
There are isolated reasons, why your blog isn’t able to attract, captivate and convert your visitors like you know it can, and should.
There are certain reasons why your targeted visitors quickly vamoose “stage left,” and go find another affiliate marketing blog in your niche. Painful.
Is The Content Outdated Or Unreadable
Be honest with yourself. What type of value or trust would you place in a close colleague or friend, who knows jack squat about a subject?
They’re giving you information about your health condition, or your marketing, that’s completely outdated or it’s just their opinion. That?s not a very good source.
What everybody wants is content that’s fresh, truthful, trendy and up to date. So they seek out experts in the field.
This is what attracts readers to your blog, because it peaks their interest, it helps them immediately.
The keywords that you select for your content, should be framing the article of the topic, which then attracts the search engines and the readers.
Be Active With Your Blog
There are far too many blog owners, who attempts to display their brand. But they get distracted and leave them dormant, unattended and stagnant on the Web for long periods of time.
They don’t bother to add new content which can prove disastrous, in a rapidly moving online world, this with strong undercurrents.
Your content should be as up to the minute, fab cool and trendy as possible.
You need to have the ability to quicken the pulse and the imagination of the reader, by injecting passion.
It needs to create a certain gravitational force, a curiosity, a desire to celebrate or proclaim something.
So when writing content, do so as often as you can, and make sure that it stirs and interrupts the mind of the reader.
It needs to fascinate them, on something that?s freshly unique, and remarkable to their world. Something they’ve never read before.
Search Engines Are Not Human
If you decide to build a flashy site that takes forever to load, or use excess JavaScript for instance, the search engine bots can’t at times read the ?code? they?re built on.
When using broken computer coding, it’s similar to running a marketing ad in your local newspaper, but you’re doing so in a foreign language.
Say that in an English language publication, your ad is in Russian. The majority can’t read or understand it. This is what the search engine bots experience.
The webpages need to be as light and easy as possible, so the search engines can quickly interpret them, understand and then index your site.
In the past, there were some graphic designers who insisted on using Flash or JavaScript on their sites, because it looked pretty.
So other than the site being aesthetically pleasing, doing so won’t help SEO whatsoever.
If you insist on using these flashing blinking images on your site, the same effect can now be done by using HTML5, which the search engines can read and understand.
Give The Search Engines What They Want
Begin by downloading Google’s guidelines when it comes to search engine optimization, and start your creativity and development ideas from there.
Treat this document like your SEO bible, as you need to comply to the same language that Google and the other search engines can understand.
Get Google?s Search Engine Optimization Starters Guide Here:
https://support.google.com/webmasters/answer/7451184?hl=en
No One Knows You Exist
To get higher rankings for your chosen ?keyword? in the search engines, treat it as if it’s a job interview during the hiring process.
Think of your blog like it’s a resume, where your content and coding, is competing with other similar blogs and websites that are vying for the same position.
Some will just focus on their blog content, while others will completely ignore getting references (backlinks).
Similar to you getting that job you’re applying for, winning the search engine battle requires more than just a great resume.
You?ll also need excellent references as well.
Begin by doing online research on your specific industry terms, then find and locate your immediate spheres of influence, that surrounds your chosen niche.
These can be authoritative forums, other blogs, news related sites, etc.
Engage with these sites by providing useful newsworthy content, and post it on their sites.
Once they discover you, you’ll find that they’ll want to use your content, and begin considering you as an authority source yourself, in the industry.
Poor Or No Presence In Social Media
In today’s business environment that relies heavily on peer-to-peer interaction, having a great blog with excellent content is now just a prerequisite.
To be extraordinary, to rank in the Search Engines, to rise above the crowd and stand out, requires extending yourself by going that extra virtual mile.
So show some effort and hustle to earn that business, by interacting on the most relevant social media networks.
They are excellent places for ?one-on-one? communication, which also levels out the playing field with the big boys.
Here you can offer industry support, along with providing personal customer service.
The major search engines, now expect blogs, brands, products and services, if they’re wanting reach the top of their search results, to be active in social media.
Be As Transparent As Possible
The starting point which is vitally important, is that your brand is communicating as genuinely as possible, with relevant content.
Never treat the major social media networks, such as Google+, Facebook, Pinterest, LinkedIn, and Twitter etc., as an echo chamber.
Never just “copy and paste” the same content across all these social networking channels.
The social media audiences, will also sniff you out some how, so any disingenuous communication that you supply will be flushed out.
Have A Well Thought Out Plan
The biggest mistake when launching a start-up, is not having a solid business plan to go along with it.
There are some seasoned self-proclaimed SEO experts, who often fails at this, which is not having a plan of attack.
There are marketing departments, who develops successful promotional strategies, where their biggest challenge and fault, is not placing enough attention on “How To SEO.”
So when building your blog, what?s paramount is your content needs to be superior, have good site architecture, you need authority backlinks, have a strong social media presence, and a scalable SEO strategy.
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